With the increasing use of social media and technology, there is no surprise that problems are arising, such as being codependent on social media. Netflix stunningly captured this problem in their recent documentary: “The Social Dilemma.” This documentary by Jeff Orlowski discusses the specific algorithms used in apps like Facebook, Instagram and Twitter, and how they keep us entertained for hours on end, and essentially addicted to our devices.

An algorithm is specifically designed for each user, and constantly updates the user’s recommended content. No two algorithms are the same.

Facebook’s response to this documentary was not a positive one. They claimed that Orlowski did not present an accurate representation of social media platforms. 

“We should have conversations about the impact of social media on our lives. But “The Social Dilemma” buries the substance in sensationalism,” Facebook stated in a report issued by the company. 

Facebook went on to say that the film’s creators failed to include the efforts of companies who have already addressed and are working to mitigate many of the issues that social media can cause. Throughout the documentary, a major point is that one’s social media tracks them, and can get all of their information with the single click of an ad.  Throughout the pandemic, the usage of social media has majorly increased, so the release of “The Social Dilemma” was perfectly timed. Following the release of this documentary, some people were so unnerved by the revelation of their apps tracking them, they decided to delete their social media profiles. 

The constant use of social media is a major asset to recent generations. It allows us to reach people all over the world with just a click of a button. So it is no surprise that people tend to overlook how social media can methodically take control of their life. 

“The Social Dilemma” is a great example of how easy it is to forget the world around you, and how easy it is to get sucked into the constant loop of checking your phone, even when you don’t want to.